Our
Story
Get to Know Us
Casting-palvelut was founded by Iiro Panula, a casting director with a unique background in acting and screenwriting and with a passion for storytelling. Iiro recognized a crucial need for casting experts who could seamlessly operate in the Nordic region.
Iiro Panula
The founder of Casting-palvelut, has experience in working with casting since 2019. He is also an actor, a screenwriter and a director.
Whether you're a client seeking top-notch casting services or an emerging actor in search of coaching, don't hesitate to get in touch with us.
CONTACT
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Iiro Panula - Casting Director
Sweden +4670 666 52 36
Finland +358 40 4185007
Our vision and mission
From the beginning, our vision has been clear – to provide Casting Services with empathy and equality at the forefront. We are committed to bringing realness and genuine representation of diverse individuals to every project we undertake.
Casting-palvelut has significantly contributed to projects aimed at younger audiences, particularly in Swedish TV series. Iiro Panula's involvement in casting and actor coaching for these series has been a pivotal moment in our journey.
We have gathered extensive knowledge and a vast network of contacts, enabling us to work seamlessly in both Sweden and Finland. Our ability to bridge these two countries, combined with our commitment to diversity and authenticity, sets Casting-palvelut apart in the industry today.
Join us in celebrating the power of storytelling, authenticity, and representation. Contact Casting-palvelut to embark on your casting journey with us.
Tytti Jussila
Meet our Casting Coordinator, a creative force in the world of media with expertise in moving image and radio production. Responsible for coordinating casting assignments, website publishing, and social media.
3 Key Values in our work
1. Diversity and Inclusion
We value and prioritize representation of different types of people.
2. Empathy and Body Positivity
Our approach is rooted in empathy, body-positivity, and everybody's equal value.
3. Experience and Collaborations
We have experience working in the Nordic countries which gives us insight to a variation of working methods and work cultures.
We have collaborated with highly valued public service companies such as SVT and BBC Nordic, as well as within the commercial sector contributing to several interesting projects.